JuiceBox Energy Rebrands as Adara Power

Adara PowerSan Jose, CA, USA, April 18, 2016 – Interest in residential energy storage technology has grown dramatically worldwide as consumers search for a method of capturing self-produced solar energy, reducing their carbon footprint, and reducing their reliance on utilities.

These sentiments combined with the need to be positioned on a global scale have led JuiceBox Energy, a privately-held Silicon Valley company committed to providing safe, reliable, intelligent, and connected energy storage, to rebrand as Adara Power. Formed in 2013, the company has successfully installed its advanced 8.6kWh and 17.2kWh Energy Storage Systems across the U.S. with growing domestic and international demand for renewable energy sources.

“The rebranding to Adara Power signifies the growth we’ve achieved as a company, as well as an acknowledgement that building an intelligent and sustainable energy source is more than just designing a box with good batteries,” stated Neil Maguire, Founder and Chief Executive Officer of Adara Power. “The flexibility that we’ve engineered into the Adara Energy Storage System – including our advanced system controller, deep understanding of battery cycle life and customer use cases, and cloud-based energy network – is empowering residential consumers to take control of their energy usage in order to achieve self-sustainability and lower their electricity bills.”

Adara has seen rapid adoption of its technology, which encompasses an easy to install, pre-validated total solution for residential energy storage. The Adara Energy Storage System is now available nationwide with completed installations in seven U.S. states, including California, Nevada, New York, Maine, Hawaii, Utah and North Carolina. In addition, Adara recently achieved a significant milestone of 5MWh peak-shifted by their network of distributed residential energy storage systems. The deployed systems have collectively provided homeowners with 25,000 hours of reliable back-up power and a reduction of approximately 9,000 pounds of carbon dioxide emissions.

The Adara Energy Storage System is an intelligent, stackable 8.6kWh lithium-ion battery system designed for safe, reliable, long lasting power management. It is designed, engineered, and manufactured by Adara Power based on their company’s years of automotive lithium ion control systems engineering. Each system delivers more than 10 years of operation or a minimum of 4,000 cycles of dedicated peak shifting, back-up power, energy efficiency, as well as enables participation in emerging interactive energy exchanges. The Adara Energy Storage System is housed in an indoor/outdoor, floor or wall-mounted UL-rated enclosure.


About Adara Power
Founded in 2013, Adara Power (formerly JuiceBox Energy) is committed to providing safe, reliable, intelligent, and connected solar energy storage for renewable energy. Adara Power’s Energy Storage Solutions are designed to support consumer self-consumption and enable a resilient, renewable energy grid in order to power a cleaner, sustainable planet. For more information, visit www.adarapower.com and follow us on Twitter: @adarapower.

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